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Search Engine Optimization - What is it? PDF Print E-mail
Written by Freddy Fluchel   
Thursday, 08 October 2009 19:44

Search Engine Optimization or SEO, is the practice of getting a website into a state that it is best absorbed into search engines, resulting in subject specific search results that the search engines deem worthy.  It is a great way to increase income and decrease advertising expenses if eCommerce or online visitors are important to your business success. SEO does not work overnight and any SEO (when used in this capacity stands for Search Engine Optimizer...us!) that says he can get your website to the top of search engine results by changing a "few" things on your website is not being realistic.  SEO takes months in order to increase the visibility within search results.  It is also a non-stop process; you don't ever quit marketing your website because if you do, your competitors will jump ahead and drop your website lower and lower on the results page.  It is for this reason that we do not charge a flat fee for SEO. 

 SEO is not cheap; it takes a huge effort from the business owner and the SEO himself.  Because it is not cheap, some companies opt to just pay for Pay Per Click advertising, which is very effective if your ads are effectively written and you can closely monitor the success of your keywords.  We will tell you that unless you are willing to pay over $2000 a month for an effective Pay Per Click campaign, then you are just wasting your money.  So what does a business do that depends on online sales, or is just starting out?   You can pay the Streamline way!!  

 We realize the problems with producing enough capital to market a website.  How?  Because we have been there before, building and then marketing difficult to find websites and making them successful.  We have two ways that a small to medium business or start up can begin to optimize their online business:

 1)  We can and will take a commission or percentage of each sale that we generate for your website, which means, you only pay for what we earn for you.  This means that if you make a sale that is NOT generated by us, you don't pay!  This motivates us to get your website up to the top of the search engines as fast as possible because it benefits us.  We can work directly on your website, or we can develop our own website that markets your products (at no cost to you) and that website either makes the sale or hands the sale off to your company.  This can work the same way as Affiliate marketing or "Drop Shipping".  This works for leads as well, we can charge for each lead, or if that lead converts to a purchase.

 2)  Monthly SEO subscription agreements - You agree to pay us a number of hours to spend on your site, marketing it for search engines.  This method is not guaranteed and not recommended.

 If you are interested in making money with your website, then please give us a call or schedule a consultation appointment with our Automatic Appointment Scheduler.  

Last Updated on Monday, 09 November 2009 09:57
 

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